Baskin-Robbins enters the grocery market

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Baskin-Robbins, The World’s Largest Ice Cream Chain
Baskin-Robbins is the world’s largest chain of ice cream specialty shops. It has nearly 7,000 retail shops in nearly 50 countries that provide premium ice cream and a wide variety of delicious treats such as specialty frozen desserts and beverages with quality and value to consumers. “Soon, consumers will be able to enjoy Baskin-Robbins’ delicious flavors at home, even if they can’t make it to one of our more than 2,450 ice cream shops across the U.S.” said John Fassak, Vice President of Business Development for Dunkin’ Brands. They are excited to partner with Boardwalk Frozen Treats to bring the world famous ice cream to major grocery retailers with the launch of the new Baskin-Robbins packaged ice cream and ice cream bars.

The new Baskin-Robbins 14oz ice cream packages will be available in sixteen delicious flavors and the brand’s ice cream bars will be available in classic Baskin-Robbins flavors such as Jamoca, Mint and World Class Chocolate. To know more, see here: http://www.examiner.com/article/baskin-robbins-enters-the-grocery-market.

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